Beautiful Data II Workshop Identity and Publication

Creative Direction, Design & Production
Melissa Marshall
A graphic identity and both print and digital materials were designed and produced for the intensive 2015 Beautiful Data II workshop hosted by metaLAB at Harvard.
Hand stitched, hand corner die-cut welcome pack and notebooks were handcrafted with a craft paper cover for participants and featured personalized logos along with a matching nametag. Nametags were also designed for guest presenters and metaLAB crew members.
Additional print and digital materials were created and produced on site and on an as-needed basis. Some of these items included workshop signs, materials for group design thinking activities, and finally a premeditated schedule-wall which “failed to load” during the workshop’s second week (because it consisted of independent activities) with a physical motorized “rainbow-spinning-wheel-of-death.”
A final brochure and website was designed upon the completion of the workshop, featuring all participants resulting projects.

Hand stitched, hand corner die-cut welcome pack and notebooks were handcrafted with a craft paper cover for participants and featured personalized logos along with a matching nametag. Nametags were also designed for guest presenters and metaLAB crew members.
Additional print and digital materials were created and produced on site and on an as-needed basis. Some of these items included workshop signs, materials for group design thinking activities, and finally a premeditated schedule-wall which “failed to load” during the workshop’s second week (because it consisted of independent activities) with a physical motorized “rainbow-spinning-wheel-of-death.”
A final brochure and website was designed upon the completion of the workshop, featuring all participants resulting projects.






